THE ROLE AND IMPORTANCE OF DIGITAL MARKETING IN BUSINESS DIGITALIZATION
dc.citation.epage | 531 | |
dc.citation.rank | M33 | |
dc.citation.spage | 521 | |
dc.contributor.author | Jevtić, Adrijana | |
dc.contributor.author | Riznić, Dejan | |
dc.contributor.author | Milovanović, Goran | |
dc.contributor.author | Radić, Aleksandra | |
dc.contributor.editor | Prof. dr Živan Živković, Predrag Đorđević, Nenad Milijić, Ivica Nikolić, Anđelka Stojanović, | |
dc.date.accessioned | 2023-12-26T09:09:41Z | |
dc.date.available | 2023-12-26T09:09:41Z | |
dc.date.issued | 2022 | |
dc.description.abstract | abstract | |
dc.identifier.isbn | 978-86-6305-129-4 | |
dc.identifier.uri | https://drive.google.com/file/d/1wcrG5Hbo7AArG4BOUzopNfEIIM60H0Fh/view | |
dc.identifier.uri | https://repozitorijum.tfbor.bg.ac.rs/handle/123456789/2589 | |
dc.language.iso | en | |
dc.publisher | University of Belgrade, Technical Faculty Bor, Management Department | |
dc.rights.license | CC-BY-NC-ND | |
dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/4.0/ | |
dc.source | An international serial publication for theory and practice of Management Science | |
dc.title | THE ROLE AND IMPORTANCE OF DIGITAL MARKETING IN BUSINESS DIGITALIZATION | |
dc.type | conferenceObject | |
dc.type.version | publishedVersion |